Traditional Customer Experience (CX) metrics aren't built to measure behavior. Therefore, they aren't able to uncover the cause and effect of CX initiatives. Although traction is gaining, investment hesitation remains due to difficulty measuring the impact of CX.
During this webinar, we'll discuss whether there is ROI in CX, how to measure it, and how to leverage that data.
- What is ROI?
- Is CX is a worthwhile investment?
- Worthix, CX and ROI: A Winning Combination